Stories of Fearlessness | Lip Boldly | Sephora

How do you make the boldest colors accessible to the most bashful? A little technology and a lot of fun.

Lip Boldly

Meet your mattes

Tempted by taupe? Intrigued by indigo?

Try on today’s trending, bold matte shades with confidence that they’ll look great on you.

Knowing the perfect lip colors in each shade family for your specific complexion opens up a new world of shades to feel good about experimenting with because they’re perfectly suited to you.

With Color IQ, curate your custom collection of color: get matched at the Beauty Studio and receive personalized recommendations from our library of thousands of options.