For Ralph Lauren Brand Creative

I tell stories and create experiences.

Stories of genuine people and experiences for brand vision. 

I love making brands look good. But more importantly, I love making them work! 

Understanding business goals and achieving high-level KPI.

I believe clients should experience a brand through all touchpoints.

A cohesive client experience is built by an omni-channel team, process and strategy.

I am great at creating scalable structures, processes and systems, and I also know when to color outside the lines.  

From organizational structures to creative marketing processes, the key is to keep an open mind and to be current.

I navigate ambiguity and adventure with both intuition and logic.

Smart work processes and a strong creative team can solve any number of unexpected challenges.

I enjoy working with people as a creative leader and creative thinking partner.

Integrating creative disciplines and collaborating with business teams.

From Seoul to Providence, London, New York, and now San Francisco!

…and I love making memories with my kids and the people I meet along the way.